Making Spirits Bright and Filling the City With Light: Sendai's Winter Events and Festivals! Pageant of Starlight As winter arrives in Sendai, everyone starts to look forward to one particular even...
Jozenji Street Jazz Festival in Sendai Jozenji-dori Street, which leads to the center of Sendai City, is lined with Japanese zelkova trees. It is these trees that have become the symbol of Sendai as...
The Sendai Tanabata Festival is a traditional event with a 400-year history, said to have been started by Sendai's feudal lord, Date Masamune. The Tanabata Festival is the most famous of the Tohoku r...
What is Matsuri? Matsuri is among the most colorful aspects of Japanese life. The original meaning "Matsuri" Implies "to call a God".Japan was originally a county of farmers. They gave offerings and c...